Tagged 'tanvi bhatt panache'

To Brand ME or not to Brand ME?

Posted by Tanvi Bhatt on August 29th, 2012 at 12:37 pm

If Life was a Supermarket what Brand of Chocolate do you think you would be?
Rather if Life was a Mall, what Brand of Shoes would you be?
Even better, if Life was a Race, what Brand of Car would you be?
Answer each of these questions, and answer once again, WHY?

Now the Most important Question, have you ever wondered to Yourself: To Brand ME or not to Brand ME?
Seldom, people fail to realize, that this indeed is a moot question; and yet they ponder over it for the best years of their Life, sometimes, till it's too late to take the leap of faith.
You, are of course, a Human being not some pretty packaged candy bar being sold for a dime a dozen in your local super market; or a pair of gorgeous stilettos being envied by all-but who flaunts them; or a Fantastic set of four wheels that take your life from 0 to 100 in less than 5! You are not a commodity, or a product or a service which by any means can be defined and dealt with. The conventional rules of 4Ps of Marketing do not apply to YOU, as You are Unique and Rare, as... Read more

Leaders are passé; 7 Steps to become the Thought Leader of your industry!

Posted by Tanvi Bhatt on July 26th, 2012 at 7:44 am

Leaders are very many; but Thought Leaders, they are a rare and a distinguished breed of individuals who are the visionary harbingers of tomorrow. When Leaders are striving to lead and live, thought leaders are creating a whole new world for us to live in! The classic example our world has witnessed is that of Nokia & Apple, the former Market Leader is still striving and thriving to sustain in this new world order, whereas the harbinger of tomorrow-the industry thought leader has banked on its spirit of thought leadership in innovation to bring our world closer to tomorrow. Simply put, Thought Leaders, do NOT wait for the tide to turn, they turn the tide and welcome the glorious tomorrow, today itself.

So what are THE distinguishing traits that separate the thought leader from the pack? Leaders may be born or made; but thought leadership is a different league altogether. There are 7 idiosyncratic traits of legendary thought leaders; we now show you how to embody these traits, in these 7 key steps to become the thought leader of your industry.
1. Follow your Passion
Passion prevails Profession. Period. If you are at crossroads between your passion and profession; don’t worry, as such a crossroad... Read more


Posted by Tanvi Bhatt on June 18th, 2012 at 7:45 am

Am I a Brand or Am I a Brand? Well, Friends, as of today, EACH one of You regardless of the Industry you are into, YOU are a BRAND. You might not be aware of it, or might not want to acknowledge it, or yet haven’t realized the importance of your Personal Brand in this cluttered Industry. But, Believe You, Me; fast approaches a time, when every professional in every industry will be evaluated on the basis of his Personal Brand Worth.
Often the next question is  "To Brand ME or not To Brand ME?" And if your answer is YES; the next endless list of questions follow suit:
a)      How to brand myself?
b)      What am I suppose to brand?
c)      Where am I suppose to brand?
d)      How to express my brand? or
e)      The most common question: WHY am I suppose to brand myself?
For now, we are going to focus on HOW TO brand yourself, starting with the most visible and credible place on the social media-Linkedin.
I personally believe that Linkedin has been a much worthy of an innovation vis-a-vis Facebook. Not that I love Facebook any less than Linkedin; but for the ruling corporate citizens of today, Linkedin has been the biggest boon since... Read more