Tagged 'second'

The Rise of the Second Screen

Posted by Neil Spencer on November 12th, 2012 at 2:48 pm

Where will the reach of the Internet invade next? Those of us who love our television programs are increasingly watching them with our mobile devices in hand. We use them to find our information related to things we've seen, and connect on our favorite social networks like Facebook and Twitter.
Shows like AMCs The Walking Dead really play things up in the social sphere, asking fans to create or comment on different hashtags for each episode, then discussing them on the air. This extra interaction is often happening during the advertisements, and the "second screen" trend is changing the way people view TV in surprising ways. See more about TV going social in the below infographic from Confused.com.