Tagged 'iphone app'

Favorite Gadgets for Organizing

Posted by Lisa Wehr on September 1st, 2011 at 1:29 pm

It may not be back to school time for you, or even your children, but fall is definitely that time of year that kicks you back into high gear. Think about your summer days spent on the coast, cocktail parties and barbecues nearly every night—June through August you know you’re booked with festivities, getaways, family reunions, and the list continues.
Come September, you don’t have to worry about packing the beach bag or preparing a side dish for a summer soiree, you can focus on getting your life back together.
The word organizing can seem daunting, almost as though it’s a chore you were forced to do when you were twelve years old, but in all reality it’s a necessity. And with the help of some tech gadgets, that gruesome task of putting order to your life will seem much easier, faster and ultimately more enjoyable.
Grocery Gadget Goodness
Making a list of a few simple food items may not seem overwhelming, but when you have to shop for an abundant amount of produce, cleaning goods, weekly meals, school lunches (yes, it really is that time of year again), etc., your brain can start to spin—especially if your list isn’t categorized by departments—you... Read more

Check out iMediaConnection's iPhone app!

Posted by Josh Messinger on January 5th, 2011 at 10:58 pm

We are very happy to announce our first iPhone app. Get iMedia articles, blogs, job posts, tweets, and videos on the go.

Get the app here and tell your friends!
Thanks to the folks at Verve Wireless for helping to architect and build our app.

Toyota's Prius iPhone app connects to Times Square billboard

Posted by Mario Sgambelluri on October 29th, 2009 at 12:00 am

Toyota has a new iPhone app for the latest Prius campaign. What it's not is another (yawn) app for app's sake (that will be deleted from most phones within an hour after installing it). Instead, it's an app with unique interactions that ties together multiple media in a way that could (pretty much) only be done with a mobile device.
The app, developed by appsavvy for a Saatchi & Saatchi LA-planned campaign, features a 360 tour of the Prius, a bizarre (but sticky) wind tunnel game and a separate animation game, the results of which, you can upload to the NASDAQ billboard at Times Square. But that's not the only interesting cross-channel tie. You can also photograph Prius magazine ads and unlock more info using the phone. 
Download the app and check it out. This should unlock some ideas in your head for an application you could build for your brand. Can't make it to Times Square to see your drawing?  You can monitor the Times Square billboard here or here. And you can check out this demo by Toyota, too...

FOX promotes Ice Age 3 DVD release with iPhone, Facebook apps

Posted by Mario Sgambelluri on October 29th, 2009 at 12:00 am

A friend of mine at Fox Home Entertainment regularly keeps me in the loop on the work they're doing over there to promote DVD releases, and what impresses me is that every time I get a note, it's not just, "hey, check out this link," it's more like, "here's the iPhone app, the Facebook page, a game, another game, and oh yeah, the minisite."
For Ice Age 3, here's a game (flying adventure), the Facebook page (153,000 fans so far), the iPhone app (which has a very cool skateboarding game that takes a second to get used to, but once you do, it's pretty sticky), another game (the "Boney Coaster"), and a trading card zone where you can trade stuff (get social) earned by playing the games, watching videos.  

Creativing :: Twitter for writing movies, Facebook plays with privacy and fire, and what the new album art looks like

Posted by Doug Schumacher on July 3rd, 2009 at 12:00 am

My weekly update of what's going on in new media marketing, pulled from social bookmarking site Creativing.com:
Horror Movie Inspired by Twitter?
From the sounds of it, this was a movie written across Twitter. I can't imagine it was line by line, but probably more general plot developments and so on. All created under the Creative Commons license. The movie site downplays the whole Twitter thing, which is interesting because is would seem to be a marketing angle. They're probably waiting until release, and then build it up.
Did Shaq Just Find Out He Was Traded On Twitter?
Meanwhile, Shaq seemed to be having his own horror movie play out on Twitter. I find this harder to believe than screenwriting via Twitter. And I realize it's an employer's market, but this is a tough way to treat your organization's top employees. Stunt? Perhaps. But it doesn't seem in Shaq's nature to place himself at the butt end of a prank.
The Day Facebook Changed - Messages to Become Public by Default
That article's headline may sound histrionic, but I'm not sure it's the case. I've had what's essentially the same conversation with a number of digital marketing people recently regarding online privacy issues. Most... Read more