Tagged 'Buzzfeed'

Facebook’s Algorithm Change: It’s About Engagement, Stupid

Posted by George Potts on December 4th, 2013 at 4:39 pm

George Potts, Brunner's VP-Director of Social Media, talks about Facebook's recent News Feed algorithm change and what it means for brand marketers. It's about engagement, Stupid.

Consumers are Focused on Content. Are you?

Posted by Jonathan Gardner on October 24th, 2012 at 8:06 am

So how can you make sure your ads will be seen? Get ads into the content stream. It’s where you and every other consumer on earth spend the bulk of their time: watching, listening and reading content.

Picture This: Facebook is Your New Brand Role Model

Posted by Jonathan Gardner on June 5th, 2012 at 6:42 am

Everyone agrees that last month’s IPO was not Facebook’s most shining moment. Although this will not be the company’s greatest legacy, there’s one lesson we can all take away from the still-innovating social network and its recent maneuvers: The road to riches is paved with…pictures, images, jpegs, pngs, graphics and photographs.