Watch any NFL game on Sunday, Monday, Thursday, and you’ll see a bevy of commercials espousing that a given car or truck model is sleek, rough, tough, cool, fuel efficient, family-friendly, sporty, ad nauseum. Adjectives like these are music to a car/truck marketer’s ears.
What you don’t see or hear very often is that hackers continue to pose a threat to all sorts of vehicle models – and even smart charging stations for electronic vehicles (EV) may be vulnerable to hacking. Granted, there haven’t been any major security breakdowns and security professionals say that auto manufacturers are making inroads in improving software security. In fact, Andrew Brown, chief technologist for Delphi Automotive said recently that “quite honestly, the vehicles, systems and components today are quite robust and resistant to cyber-security threats. But that doesn’t mean it’s 100%.”
Added Ed Adams, a security expert:
“There’s an awful lot of code throughout the entire supply chain, not just with the auto manufacturers, but with the infotainment systems and applications like Sirius and Harmon. The fact of life is that software is flawed.”
Cheryl Dancey Balough and Richard C. Balough, co-founders of Chicago-based Balough Law Offices, LLC, said today’s cars have dozens of electrical control... Read more
Many companies today rely on their website primarily, if not solely, as a vessel for information exchange with customers and collaborative businesses, and you need to make the most of it!
More than 67 percent of U.S. mobile users own a smartphone – roughly 167 million Americans are walking around with a device that can easily access the web from anywhere. Those numbers will increase in the coming weeks after Apple releases the iPhone 6 today. Analysts project that Apple will sell between 60-70 million new phones worldwide before the end of 2014. Many consumers, especially younger ones, use their mobile device as their primary means to access the web. The vast majority are online all day doing a variety of everyday tasks – social media, online retail, banking, consuming news and entertainment to name a few. They are also researching products and services more often than not on a tablet or smartphone. With today’s release of the larger and faster iPhone 6 a new upgrade cycle will be begin and more consumers will be visiting your site from a mobile device. The big question – are you ready? If not, then it is time to change your web mindset to Mobile First.
Mobile first is a design and user experience (UX) mindset that leads the UX process. For those unfamiliar with user experience, it is about mapping the needs of your... Read more