Like many online marketers, I have had more than a few attempts at starting (and sticking at) affiliate websites in the past - having finally managed to create a legitimate, timely, and above all commission-earning affiliate website, I thought I'd share the steps I took along with some actionable tips based on my own learnings.
Some 87 percent of Google's organic traffic going to the Web's largest news sites is encrypted and showing up in reports as (not provided), according to data from Parse.ly. It's a stunning shutdown of keyword data via Google Analytics. Essentially, Google is no longer allowing webmasters to see what organic keyword searches are bringing users to their sites.
To dedicated SEO strategists, this has not been a surprise hack. In fact, Google started encrypting keyword data back in Oct. 2011, according to eConsultancy. In the image below, you can see that the top referring link at that time coming back to the firm was a (not provided).
Put another way, when users perform searches while logged into a Google service, Google blocks all data from the incoming organic keyword referrer. Various analytic tools showed that Google was blocking about half of this data throughout 2012 and into 2013, simply reporting it as (not provided). Search marketers were stymied with this change. Google claimed it was to protect user privacy, but others opined that it had more to do with elevating revenues for Google AdWords. After all, AdWords users still saw the keyword referrals, putting Google's motives under suspicion.
But now, Google has encrypted... Read more
Bing has recently integrated a new feature on the sidebar of its image searches that provides users with pins from the popular social network Pinterest. By entering a query in the search bar, users will find relevant pins on the right-hand side.
When you click on a topic, it redirects you to a condensed list of pins, and you have the option of viewing them directly on Pinterest. If you see something that's worth sharing on your account, you can pin directly from Bing image search.
This new feature is definitely a way to streamline the pinning process and should be an incentive to marketers to make Pinterest as part of their social media campaigns, if they haven't done so already. While Bing doesn't carry the same weight as Google and obviously doesn't receive the same volume of image searches, this collaboration with Bing should increase the exposure that marketers have on Pinterest.
Here are several ways to capitalize on this feature.
To separate your content from the masses, it's necessary only to pin images with a wow factor. For starters, each image should be high definition and not grainy or blurry.
Having contrast where figures in the foreground stand out from those in... Read more