SIGGRAPH has always served as a unique forum for an array of cool and innovative technologies and computer graphics approaches. Last week’s SIGGRAPH 2015 conference continued the trend.
This marked the 42nd conference and exhibition; SIGGRAPH reported that almost 15,000 attendees, partners and media from 70+ nations descended upon the Los Angeles Convention Center.
Kristy Pron, SIGGRAPH’s Emerging Technologies Program Chair said at this year’s conference, “we wanted to find technologies that can be applied to daily life, whether it will be tomorrow or in a few years. We also wanted to uncover practical emerging technology apps from various industries such as automotive.”
So here are a few examples that are still in the nascent stage but could have real-world applications soon:
SemanticPaint – A collaborative effort by Microsoft, the University of Oxford and Stanford University. The SIGGRAPH demo unveiled what the research team says is a “new and interactive and online approach to 3D scene understanding.” The system lets users simultaneously scan their environment and interactively segments a scene by “reaching out and touching any desired object or surface.” Users have continuous live feedback online. The researchers further stated that errors can be immediately corrected in the segmentation and/or learning, which... Read more
When your new customers subscribe to your newsletters or email updates, you unfortunately don’t have the chance to shake their hand and introduce yourself in person. Instead, you have to rely on your welcome email to draw them in, make them feel welcome, and let them know about your products and services.
Your welcome email is your first impression, and welcome emails have 320% more revenue per email than other promotional and bulk marketing emails. Combined with the 86% lift in unique open rate, this means that your welcome email is an opportunity for your company to greatly increase its revenue while also earning more customer loyalty. Here are a few ways to optimize your welcome emails to take advantage of this opportunity.
First, make sure that your subject line is well-crafted. Research shows that including the word “sale” can increase open rates by 23.2%, while using “save” only increases open rates by 3.4%. Other words to include in your subject line are “news,” “bulletin,” and “video,” but stay away from “report” and “webinar.”
Next, optimize the time you send the email and the address from which you send it. Send your welcome email in real time as opposed to a pre-determined bulk... Read more