Archive for iMedia Editors

Submit your nominations for the iMedia Agency Awards!

Posted by iMedia Editors on July 30th, 2013 at 2:39 pm

The annual iMedia Agency Awards are designed to shine the spotlight on the agencies doing the best and most innovative work in the digital space. The coveted awards are a reflection of the industry, as both nominations and votes come directly from the marketing community. The award winners will be announced at this year's December iMedia Agency Summit in Scottsdale, Ariz. Submit your nominations here!

The awards will highlight the most innovative agencies of the last year, as well as those agencies leading the pack in strategic areas such as social media, video, mobile, and more. The winners of these awards will be picked by you, iMedia Summit attendees, via our nominations form.
Nominations close August 30, so make your voice heard today.
Here is the list of last year's winners:
Agency of the Year
Small Agency of the Year
Campaign of the Year
Starcom, 72andSunny, and Razorfish for "The next big thing is already here"
Proprietary Media Technology of the Year
Fluent by Razorfish
Best Agency for Video
Best Agency for Mobile
Best Agency for Social Media
Best Agency for Digital Shopper Marketing
Best Agency for Integrated Media
The Media Kitchen
Best Agency for Performance Marketing

An Open Letter From the IAB's Randall Rothenberg

Posted by iMedia Editors on May 9th, 2013 at 3:17 pm

Dear David, Adam, John M., Amanda, Walt, Rob, John N., and Ben:
Thank you for your open letter yesterday praising the presentations, programming, productivity, and outcomes of the Digital Content NewFronts 2013. Fifteen top media companies presented more than one hundred original digital video shows that will soon bring laughter to the lips and stimulate the minds of men, women and children around the world, distributed across laptops, PCs, smartphones, tablets, and connected TVs everywhere. I think I speak on behalf of all NewFronts presenters - indeed, for the entire digital publishing industry – when I say we agree with you: This is a revolution in marketing, advertising, and media… and a transformation in consumer engagement.
We particularly welcome and appreciate the way you positioned the next stage of this revolution: as an activity in which agencies, marketers, publishers, and technology companies must work together to develop consensus solutions that will elevate opportunities for all of us. Sure, we will negotiate hard with each other, and compete fiercely to win business, publisher against publisher and agency against agency. But that should never stop us from collaborating for the greater good of our conjoined industries, our customers, and our consumers.
We also agree... Read more

ASPY Awards Honor BuzzFeed, Google, and More

Posted by iMedia Editors on May 8th, 2013 at 10:08 am

The digital agency community honored some of its favorite service providers during the 10th Annual ASPY Awards ceremony Tuesday, May 7, at the iMedia Agency Summit in Austin.
The ASPY Awards are organized by a group of senior digital agency executives who first met a dozen years ago to work on industry issues during a conference in Aspen. Nominees and winners were chosen via electronic balloting on
Those companies taking home trophies were:

BuzzFeed, for Best New Technology.
TubeMogul, for Best Customer Service.
Innovid, for Best Ad Product Innovation.
Google, for both Best Data or Analytics Solution and Best Integrated Solution.

Also honored was Eric Porres, CMO of Rocket Fuel, as “Oldtimer of the Year,” which recognizes an  individual on the sales side of the business who has provided “superior strategic selling, excellent customer service, and has significantly contributed to the growth of our industry over the past year,” according to ASPY presenters.
The 2013 ASPY Advisory Board included:

Jason Burnham, Partner & Social Engineer, Burnham Marketing , Co-Chair
David Smith, CEO, Mediasmith, Co-Chair
Tamara Bousquet, Executive Media Director, Piston (formerly MEA Digital)
Joey Dumont, Partner, Questus
Nicole Incherchera, Director, MindShare
Jim Meskauskas, Chief Strategic Officer & Co-Founder, Media Darwin
Brian Monahan, Managing Partner, MagnaGlobal Intelligence
Christine Peterson, Director of Media Services, LBi
Peter Platt, President,... Read more

Red carpet pics of the iMedia Agency Award winners!

Posted by iMedia Editors on December 4th, 2012 at 10:45 pm

Here are the winners of iMedia's 2012 Agency Awards. These agencies, honored at the iMedia Agency Summit, are the key drivers of industry innovation in areas such as social media, video, mobile, and more.
Agency of the Year and Best Agency for Social Media: 360i
Best Small Agency: Questus

Campaign of the Year: Starcom, 72 and Sunny, Edelman Digital, Razorfish: Samsung vs. Apple
Best Proprietary Media Technology: Fluent by Razorfish

Best Agency for Mobile: AKQA
Best Agency for Performance Marketing: iProspect
Best Agency for Digital Shopper Marketing: Possible
Integrated: The media kitchen
Best in Video: Digitas

Vote today for the iMedia Agency Awards!

Posted by iMedia Editors on October 23rd, 2012 at 11:57 am

The finalists have been chosen for the iMedia Agency Awards. See who made the cut and cast your vote! The iMedia Agency Awards is a premier industry awards show dedicated exclusively to recognizing the key role of agencies in advancing digital marketing. The awards include Agency of the Year, Best Small Agency, Campaign of the Year, Best Proprietary Media Technology, Best Agency for Video, Best Agency for Mobile, Best Agency for Social Media, Best Agency for Digital Shopper Marketing, Best Agency for Integrated Media, and Best Agency for Performance Marketing.

The winners will be announced at the upcoming iMedia Agency Summit in Scottsdale, Ariz., December 2-5. Voting closes November 09, 2012, so vote today.