Archive for David Zaleski

Photos from the iMedia Commerce Summit

Posted by David Zaleski on June 24th, 2014 at 10:48 am

iMedia kicked off it's first ever Commerce Summit on Monday to a huge crowd of brands, agencies, tech companies, and shopper marketers who have all come to answer one question: What is the future of shopping? The cocktail reception and dinner was sponsored by inMarket, a leader in shopper marketing platforms and technology, which provided a vast array of gourmet food and dessert to a collection of senior-level attendees against the beautiful Utah landscape.
Here are just some of the sights from the kick-off day to the iMedia Commerce Summit: the future of shopping.

Why U.S. marketers can't ignore Canada

Posted by David Zaleski on April 8th, 2014 at 10:18 am

One thing became clear at the iMedia Canada Summit: American marketers need to start looking north for big opportunities. eMarketer's Geoff Ramsey sat down with iMedia and gave us an exclusive interview on why the Canadian-U.S. marketing relationship will be so vital for the future, and why the iMedia audience is the perfect fit for exploring the potential.
Click here for full coverage of the iMedia Canada Summit.
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Video: Exclusive interview with Chris Cox of The Hershey Company

Posted by David Zaleski on March 4th, 2014 at 9:54 am

At the iMedia Content Summit in Huntington Beach, California, Chris Cox from The Hershey Company shared his insights on the keys to a powerful content strategy. Here's what the Content Summit keynote speaker had to say about the event.

Video: Welcome to the iMedia Content Summit

Posted by David Zaleski on March 3rd, 2014 at 8:07 am

The first-ever iMedia Content Summit in Huntington Beach, Calif., is well under way. Here's how iMedia gets the party started.

5 mind-blowing CES innovations for marketers

Posted by David Zaleski on February 11th, 2014 at 9:00 am

It's day 2 of the iMedia Brand Summit!
Earlier today, Lori Schwartz, managing partner at StoryTech, blew the iMedia Brand Summit audience away with an in-depth look at the innovative trends that came out at this year's Consumer Electronics Show. How will marketers be affected? What does this new technology mean for your strategies? How will marketers use this technology to have a successful, measurable, and sustainable impact? That was what today's presentation was all about, and she painted an amazing picture of the potential opportunities.
Earlier this year, Lori traveled to CES and reported on five specific technologies and inventions that will transform the consumer electronics marketplace. These devices and concepts will simply blow your mind.
Toyota’s future mobility concept cars
Eye tracking technology taken to a new level
LG’s new television with groundbreaking WebOS integration
The iFit with a Google mashup
United healthcare and digital health solutions
With all this amazing technology coming out of CES 2014, it's exciting to think what next year's event will bring.
Click here for full summit coverage, and check back next week to view Lori Schwartz's full presentation on innovative trends that emerged from the 2014 Consumer Electronics Show.