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Top tweets from the iMedia Agency Summit

Posted by Lizzie Serber on December 11th, 2013 at 4:21 pm

Attendees roast s'mores at a party sponsored by SheKnows

One could argue that agencies, both large and small, full-service and specialty, lie at the crux of marketing past, present, and future. So when the iMedia agency community comes together with the most innovative solution providers in the industry for three days of non-stop thought-leadership, inspiration, and camaraderie, the Twitter feed ignites as hundreds of bright minds take to their keyboards to share their thoughts. Here are some of the top tweets from the iMedia Agency Summit in Scottsdale, AZ:

@mjkonowics - Every time someone asks if it's the year of mobile, a nerd is killed in heaven. Be careful! #imediasummit

@kristinhersant - Ask employees what motivates them during the interview process and use that to reward them. Simple, but most employers don't. #iMediaSummit

@LindsayBL - #imediasummit millennial workforce most motivated by doing what matters.  Need to identify real stars, talk to them about career path.

@hasanrahim - @taxidodger (John Montgomery) is looking forward to attending a wake for the RFP in a few years w/programmatic. #imediasummit

@Rsnfld - The cockroach manifesto: Agencies are experts at adapting and evolving. #imediasummit #quoteoftheday #agencylife

@LoriDicker - Instead of creative brief + media brief, why not consider one communication brief instead- via Carol Kruse #imediasummit

@SimplixityCPXi - @rishad On Programmatic: We're focusing too much on the plumbing and not enough on the poetry. #iMediaSummit

@CharlieDR - I love conversations about privacy, but the fact that less than 1% opt out of tracking makes me wonder why we talk about it. #imediasummit

@DimpleThakkar - "What's the ROI on the @Dove campaign?" is like asking what's the ROI on your Mom giving you a hug. @babs26 #iMediaSummit @iMediaTweet

@jvanderson - Anne Murray of @SouthwestAir: "A brand should feel like a friend; someone you want to hang out with, and give feedback to". #iMediaSummit

Google Glass makes an appearance at the iMedia Agency Summit - photo via @alyabuzz

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