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8 Trend Predictions for SxSWi 2014 [Infographic]

Posted by Kevin Planovsky on September 24th, 2013 at 5:52 am

For the past two years, all three of us Vert founders have ventured into the interactive carnivàle that is Austin, Texas in early March… I came, I saw, I drank, I tweeted, I Uber'd (is that a verb yet?), and I left wondering if I would come back for the hat trick in 2014. The early consensus was NO! – we’re going badgeless! But after a stellar year of client work, I had no other choice but to amass an epic panel lineup to try to get on the bill (and score a free badge). More on that in a few weeks...

You see, this is the first year I have participated in the PanelPicker, both as a contributor and a voter. Needless to say, there is a lot of stuff people throw into the big 10-gallon SxSW programming hat. As I was perusing the other submissions a few weeks ago, I noticed some interesting keyword trends... A few searches later, and with some creative help from our pals over at The Visualab,  we came up with the below infographic showcasing the number of times each of these keywords showed up in the interactive session submissions.

SxSW Interactive 2014 Top Trends Infographic

Ohhhhh... look at the pretty colors...

In short – it is pretty clear that we should all be investing in Smartphone-targeted brand campaigns that drive wearable tech enabled Social-Commerce purchases within Facebook for Android tablets...hah! Oh, and that brands are WAY more important that Agencies – but you already knew that. Let me know what you think and your own predictions for 2014’s annual tech mecca in the comments below...

See you on SoCo in March!

- Kevin Planovsky

2 Responses to “8 Trend Predictions for SxSWi 2014 [Infographic]”

  1. Kiley says:

    Haha -- love your summary quote at the end. Not surprisingly, albeit disheartening, it could probably fly as a pitch...

  2. Kevin says:

    Thanks Kiley. Glad you noticed that little tongue-in-cheek comment - but after all, it is rooted in data & research from a crowd-sourced panel submission engine (that enough extra buzzwords for you?) Cheers!

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