The latest in content development trends for digital marketing:
A Streetwalking Geek With a Hide Full of Napalm: Sony VP James Williamson Will Tear Your Freaking Face Off
A quick fun read about a punk rocker turned corporate VP, and then right back to punk rocker.
I was set to post the YouTube vid of this, but despite it being pulled, it’s raised an interesting discussion around YouTube’s viral impact on this. The big question is, Could this have spread on Hulu? Probably, but not as quickly or as universally. And in a tipping point world where if something doesn’t catch on at the right moment, that can be a serious detriment to its taking off in a big way.
An excellent overview of both the Google self-driving car as well as the Internet of Things. Check out the second video for a good explanation of the Internet of Things.
If you’re looking for a great way to add zip to any presentation, data visualization is key. But it can often take a lot of time and effort. This is a tool that promises to make that easier. How effectively this works across all data probably takes some experience working with it, but the idea behind this — instant data visualization — is great.
Mobile is the leading edge of emerging media, and these are the trends to follow. Keep in mind how often early adopters in new media marketing reap the big PR rewards.
Facebook Page Fans are genuinely interested in the brand: 92% of them in this study are considered brand advocates. And what’s the key to a successful Facebook Page? Content. Fresh, quality content.
Most interesting in this list is the type of business-oriented tools. Page management systems. This is a rich and growing area, as good chunks of VC money have been going into leaders in this area. And that should bring pricing down, making Page management better and more accessible overall.
The projection that within a year this could be giving Bing better search results than Google is huge. It was relevant search results that catapulted Google to the top so quickly. Content developers have to take SEO into heavy consideration, and this puts an entirely new slant on increasing your rankings.
A good gut-check on the Web user experience as a whole. It’s always a good idea to even minor UX nags in mind when developing brand experiences for mainstream users.